Yes it is indeed odd and i have no idea why they did it. So my only explanation was there could be some backhand "murky" deals going on.
It is also possible that for the stores around where you go, the sales for Nintendo is lower than in other regions.
duduspace11 "Well, since we are estimating costs, Pokemon Red/Blue did cost Nintendo about $50m to make back in 1996"
Mr Puggsly: "Hehe, I said good profit. You said big profit. Frankly, not losing money is what I meant by good. Don't get hung up on semantics"