Well my neither my brother nor I for that matter care for DLP. DLP doesn't solve the size issue. My LCD weighs like 30lbs. My brother is looking to move out and he really doesn't want to lug a DLP set out of the house and i don't balme him. He'd be able to move an LCD unit with no problem. As for 1080p vs 720p, is it really that much of a difference on a 40"set. If he were looking at a 50" set, I'd tell him to go for 1080p, but on a 40" it doesn't seem to be worth it. I'll go look at the two units side by side to see if I'm mistaken.