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I could see this. They launch with a console at a $250 price point, and a handheld that is $180 and still keep the online free while significantly increasing their online capability. The NX console is halfway between the wii u and the ps4, and their handheld is about as strong as the wii u. They are producing games targeting the handheld, and then upgrade the graphics to 1080p / 60 fps along with some better graphical effects,  which also ensures a steady supply of games and it's crossbuy. If they do all this, I could see this thing taking off.

 

3rd parties are nice, but they are not make or break in my opinion. They are too unreliable.