This thread is to track the weekly sales percentages posted by Neilson VideoScan for Blu-ray vs HD-DVD and Blu-ray vs DVD. Blu-ray vs DVD average life to date (ALTD) totals are done by me as a track of the average of the % since this began.
Sales 11/16/07 - 11/16/08
Market Share:
DVD 96% Blu-ray 4%
Total Revenue:
DVD: $6,306.01 million
Blu-ray: $410.28 million
Black Friday 2008 vs 2007:
DVD: down 8.47%
Blu-ray: up 233.23%
3/23: Blu-ray 88% HD-DVD 12% LTD: 67/33 DVD 94% Blu-ray 6% ALTD: 94/6 - Source
3/30: Blu-ray 84% HD-DVD 16% LTD: 67/33 DVD 92% Blu-ray 8% ALTD: 93/7 - Source
4/6: Blu-ray 64% HD-DVD 36% LTD: 67/33 DVD 96% Blu-ray 4% ALTD: 94/6 - Source
4/13: Blu-ray 86% HD-DVD 14% LTD: 67/33 DVD 95% Blu-ray 5% ALTD: 94/6 - Source
4/20: Blu-ray 91% HD-DVD 9% LTD: 68/32 DVD 94% Blu-ray 6% ALTD: 94/6 - Source
4/27: Blu-ray 93% HD-DVD 7% Not Tracked DVD 94% Blu-ray 6% ALTD: 94/6 - Source
Neilson Stopped Tracking Blu-ray vs HD-DVD as of 5/4/08. HD-DVD stock is starting to hit all time lows. I've started a new format to better accommodate the changes to how Neilson's numbers are reported each week due to the addition of percentages and cash spent on both the DVD and Blu-ray formats.
5/4: Source
- DVD sales down 5.16% to $101.25m
- Blu-ray sales down 23.04% to $7.08m
- DVD 95% Blu-ray 5%
- ALTD: 94/6
5/11: Source
- DVD sales up 5.52% to $124.6m
- Blu-ray sales down 7.32% to $6.56m
- DVD 95% Blu-ray 5%
- ALTD: 94/6
5/18: Source
- DVD sales up 1.49% to $126.46m
- Blu-ray sales up 21.71% to $7.99m
- DVD 95% Blu-ray 5%
- ALTD: 94/6
5/25: Source
- DVD sales up 17.73% to $148.88m
- Blu-ray sales up 54.94% to $12.38m
- DVD 93% Blu-ray 7%
- ALTD: 94/6
6/1: Source
- DVD sales down 13.11% to $129.37m
- Blu-ray sales down 18.8% to $10.05m
- DVD 90% Blu-ray 10%
- ALTD: 93/7
6/8: Source
- DVD sales down 4.35% to $123.74m
- Blu-ray sales down 0.26% to $10.02m
- DVD 91% Blu-ray 9%
- ALTD: 93/7
6/15: Source
- DVD sales up 29.47% to $160.20m
- Blu-ray sales up 27.01% to $12.73m
- DVD 93% Blu-ray 7%
- ALTD: 93/7
6/22: Source
- DVD sales down 22.94% to $123.46m
- Blu-ray sales down 33.41% to $8.48m
- DVD 94% Blu-ray 6%
- ALTD: 93/7
6/29: Source
- DVD sales up 5.11% to $129.76m
- Blu-ray sales up 4.71% to $8.88m
- DVD 93% Blu-ray 7%
- ALTD: 93/7
7/6: Source
- DVD sales down 6.26% to $122.63m
- Blu-ray sales down 11.45% to $7.86m
- DVD 93% Blu-ray 7%
- ALTD: 93/7
7/13:
- DVD sales down 5.21% to $115.29m
- Blu-ray sales up 7.12% to $8.42m
- DVD 88% Blu-ray 12%
- ALTD: 93/7
7/20: Source
- DVD sales down 2.66% to $112.23m
- Blu-ray sales down 9.58% to $7.61m
- DVD 92% Blu-ray 8%
- ALTD: 93/7
7/27: Source
- DVD sales up 3.13% to $115.75m
- Blu-ray sales up 5.03% to $8m
- DVD 91% Blu-ray 9%
- ALTD: 93/7
8/3: Source
- DVD sales up 7.93% to $124.93m
- Blu-ray sales up 17.85% to $9.42m
- DVD 90% Blu-ray 10%
- ALTD: 92/8
8/10: Source
- DVD sales up 0.71% to $125.81m
- Blu-ray sales down 23.88% to $6.89m
- DVD 93% Blu-ray 7%
- ALTD: 92/8
8/17: Source
- DVD sales up 11.64% to $111.17m
- Blu-ray sales down 10.23% to $6.19m
- DVD 92% Blu-ray 8%
- ALTD: 92/8
8/24: Source
- DVD sales up 8.31% to $120.41m
- Blu-ray sales up 14.25% to $7.07m
- DVD 94% Blu-ray 6%
- ALTD: 92/8
8/31: Source
- DVD sales up 3.18% to $124.23m
- Blu-ray sales up 28.94% to $9.11m
- DVD 94% Blu-ray 6%
- ALTD: 93/7
9/7: Source
- DVD sales down 10.56% to $111.11m
- Blu-ray sales up 16.28% to $10.6m
- DVD 88% Blu-ray 12%
- ALTD: 92/8
9/14: Source
- DVD sales up 0.15% to $111.28m
- Blu-ray sales down 13.39% to $9.18m
- DVD 92% Blu-ray 8%
- ALTD: 92/8
9/21: Source
- DVD sales up 0.02% to $111.29m
- Blu-ray sales down 3.39% to $8.87m
- DVD 92% Blu-ray 8%
- ALTD: 92/8
9/28: Source
- DVD sales up 6.87% to $118.94m
- Blu-ray sales up 23.22% to $10.92m
- DVD 94% Blu-ray 6%
- ALTD: 92/8
10/5: Source
- DVD sales up 21.39% to $144.38m
- Blu-ray sales up 145.68% to $26.84m
- DVD 87% Blu-ray 13%
- ALTD: 92/8
10/12: Source
- DVD sales down 12.67% to $126.10m
- Blu-ray sales down 46.44% to $14.37m
- DVD 90% Blu-ray 10%
- ALTD: 92/8
10/19: Source
- DVD sales up 2.63% to $129.41m
- Blu-ray sales up 24.81% to $17.94m
- DVD 89% Blu-ray 11%
- ALTD: 92/8
10/26: Source
- DVD sales down 4.83% to $123.16m
- Blu-ray sales down 1.26% to $17.71m
- DVD 88% Blu-ray 12%
- ALTD: 92/8
11/2: Source
- DVD sales down 3.98% to $118.26m
- Blu-ray sales down 31% to $12.22m
- DVD 92% Blu-ray 8%
- ALTD: 92/8
11/9: Source
- DVD sales up 0.25% to $118.55m
- Blu-ray sales down 10.04% to $10.99m
- DVD 92% Blu-ray 8%
- ALTD: 92/8
11/16: Source
- DVD sales up 46.92% to $174.17m
- Blu-ray sales down 83.49% to $20.17m
- DVD 91% Blu-ray 9%
- ALTD: 92/8
New Year
11/30: Source
- DVD sales up 116.5% to $385.35m
- Blu-ray sales up 48.83% to $27.68m
- DVD 90% Blu-ray 10%
- ALTD: 92/8
12/14: Source
- DVD sales up 91.83% to $461.51m
- Blu-ray sales up 157.07% to $60.78m
- DVD 86% Blu-ray 14%
- ALTD: 91/9
12/21: Source
- DVD sales down 24.2% to $349.84m
- Blu-ray sales down 23.41% to $46.51m
- DVD 89% Blu-ray 11%
- ALTD: 91/9
01/04/09: Source
- DVD sales down 56.09% to $132.83m
- Blu-ray sales down 39.28% to $24.33m
- DVD 84% Blu-ray 16%
- ALTD: 91/9
- YTD: DVD: 89.3% BR: 10.69%
