I have to say this: The seeds were sewn for this at E309 when Microsoft attempted to court the casuals that the Wii was bringing to the market. Up until this point Microsoft's game division was considered an "edgy" company, going so far as to name their console the "X" Box. I said it then and I'll say it now...they should have stuck to their guns, doubled down on the hardcore market, and relied on them to keep up their sales. Anyone could see that Nintendo's philosophy, while profitable, ultimately had a shelf life. Casuals of any kind always move throughout media searching for whatever excites them for the moment, whereas enthusiast and hardcore gamers will continue on the same trajectory as long as they are being rewarded. A gimmicky Xbox One was not what the hardcore market was craving.
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