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They definitely have some influence. I can't afford to buy a lot of games so I'm rather careful. If I'm interested in a game then I'll read several reviews. The scores, on the other hand, are pretty much meaningless. I don't understand why people care so much about the highly subjective number tacked on at the end when the actual words are much more informative.

Direct sequels are about the only games I'll pre-order without reading a lot of reviews. Borderlands, Fallout, Dragon Age and a few others can have my money Day One but that's about it.