I still don't get why its such a big deal for PS3 fans to see it overtake Xbox 360? You don't see 360 fans making a big deal about their console being in second place, so why is it a big deal for PS3 fans to see their console in second place? Both consoles lost their owners a lot of money, and only now the 360 has made up for its huge loses.
Sony management/ owners will always see the PS3 as a failure cause it lost them so much money. Even Microsoft management would have been disappointed that its taken so long for their console to cover its loses from previous years.