Have fun barely getting your money back then. No one in their right mind would pay $600 for a console.
Except Sony fans.
Last time Nintendo released a home console, I doubled my money with ease. Back then I was not going for the money, just bought few consoles for presents and when I noticed that they were sold out I decided to make some money for myself. Now I have the same option, give those consoles as gifts if profits aren't good enough. A bit expensive but I believe kids will be very pleased opening their presents. :)