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Seece said:
Hmm, double edged sword. WiiU might bring confusion, but it's also a big brand name now.

If they're going to do it, it should be before E3 though. I think it's sort of like Sony and the Vita. Or Microsoft and Kinect. Everyone got used to calling them NGP and Natal, but the name change came long enough before the official release that only people who keep up with the gaming world needed to adjust.