Long Live PLAY - Butler is back!

[ImJustBayuum]

CGI-Quality said:

Ssenkahdavic said:

You know...this ad did EXACTLY what it was supposed to do.

It got people talking about Sony.

Indeed. Problem is, it doesn't happen often enough in the right situations (or does get to the point efficiently). The new slogan may be their way of addressing that though.

It says a lot about Sony's marketing efforts this gen...for most parts, it lacks direction.