Meh, I'd hoped they finally got rid of the butler...I can see why PS3 fans like him but as a non-PS3 owner I really can't say he makes me want to go out and buy a PS3. Quite the opposite actually. He's the kind of guy that doesn't know how to debate so he resorts to insults instead. If Sony wants 360/Wii-gamers to "upgrade" then Butler is definitely not helping, imho.
Get someone who knows how to properly show off the Sony games instead.