Your comments suggest that Ubisoft did not bring this upon themselves. Go back and look at the games that they developed for the Wii prior to this game. You will see that this company is one of the biggest shovelware developers for the Wii. They themselves turnished their name and this is why Wii owners stay away from thier products. They should have thought about protecting thier brand but they did not. Instead they went for the quick bucks with cash ins and are now reaping what they sowed.
Far be it from me to defend Ubisoft. They have been very inconsistant on Wii with some really good stuff - Just Dance, PoP, Rabbids Go Home, some pretty good - Red Steel 1,2, RRR 1-3, Shaun White 1,2, My Fitness, Your Shape and a lot of complete crap.
But to some degree everyone is guilty of that, Activision most hienously, although they also give Wii CoD, EA, SE (My Pony), Sega and even Nintendo themselves (Donkey Kong Barrel Blast, Pikachu Pokepark) So I don't think the Ubi brand mattered that much in the end.