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NJ5 said:
When I said "these billions" I meant all of the money they've lost so far. Geez do I need to spell out everything? Isn't it obvious from several of my posts that I meant all of the losses so far?

I'm pretty sure that, as of the slim, they are now overall profitable (SWprofits-HWcost)


Let's wait and see... if I remember correctly, SCE's only planning to start making consistent profits in the next fiscal year (and that, btw, is also what they said last year).

Look, all I'm saying is those price cuts and their effect were way too radical to be planned. The best example is that Sony cut the EU price by 33% (200 €) before the PS3 even had its first holiday here. Surely you can't tell me with a straight face that that was all according to plan too.

there is no doubt that there has been some problem's along the way. and there's alway's going to be some problem's no matter what, but to expect Sony to not see how High cost component's will not hinder their bottom line is pretty far fetched. that's why they have a :

 

business plan!

Sony keep's saying the Playstation system cycle is 10 year's.

do you not think that maybe, just maybe that is part of their business plan for each and every playstation system?

yes business plan's can change, but when the playstation 3 is not even in it's 4th year, and in some cases 1st year it's kind of far fetched to call it a failure.



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.