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JaggedSac said:
That is an excellent idea. This might force Gamestop to lose some of the margins they are getting on used games. BestBuy will not be making much on their games though.

It would cut into their margins on games, but just as GS uses the "$5 off new for a used game" sales strategy to keep consumers buying from them, this same used price sale matching could steal customers right back.

I don't expect to see this widely implemented or on a permanent basis.