binary solo said: So maybe that particular strategy isn't doing as well here as would be a different strategy aimed more at the traditional hand held demographic. |
That's not the case, small markets with relatively small gaming population (compared to total population of region) are tend to be more core-oriented as long as gaming culture is not wide spread. In my country for instance PSP is far ahead of DS (26% PSP owners vs 1% DS owners among those who has any portable or home console). PSP out there serves as portable media-player with gaming functionality, heavily pirated, used by 12-17 years old males. While Nintendo and DS brands remain completely unknown.