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One element of a lot of Nintendo's games is how unique they're in the marketplace ...

When you see a good First Person Shooter released (pretty much) every month, a good platformer or adventure game released every 4 to 6 months, and a good Kart Racing game released every 2 to 3 years, this means that a Great First Person shooter has residual interest for a couple of months, a great platformer or adventure game has residual interest for a year or two, and a great Kart Racing game has residual interest for an entire generation.

Essentially, Nintendo's games tend to sell well over a long period of time because they produce the kinds of games that few other developers do at a quality level far above most of their direct competition which means that when people look for games in these genres the Nintendo game is the one that they buy. More developers would have a sales pattern like this if they focused on something original rather than producing a squad-based shooter with a cover system involving space marines fighting huminoid monsters.