Bboid said:
-$125 BRD +$25 optical dvd drive = $740 production tag at launch, they would not have launched it at $400, probably would have stayed at the 599 price tag. - ~$50 BRD cost now +$20 optical dvd drive and they would still be losing money at the current pricepoint. It was a combination of multiple high priced new technologies with the ps3, you really can't remove 1 and expect a remedy. |
I heard that the Blu-Ray drive cost Sony over $200 per unit during the PS3's launch. I'm guessing that those sources weren't so credible. If the Blu-Ray drive is indeed so cheap then cost cutting measures accross the board would have been needed to allow the PS3 to effectively compete.