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alpha_dk said:

BKK2 said:

Okay, so *if* I am reading this chart correctly, then Sales - profit is approximately the cost to run the division.

If that's true, (please tell me if I am mistaken), then:

2007:
196.6 - (-29.2) = 225.8

2008:
229.6 - 5.4 = 224.2

So, it sounds like any savings from manufacturing are being rolled into increased something; game development probably?  Has anyone seen Sony hiring a bunch of games programmers lately?  Where else might the money be going? more R+D for PSP2 maybe?  Although I would think the same people they already have would be able to do that...

Nice find. However id say +860k PS3 and +1.59 mill PSP's is due to the increase in expanese... (ofcourse its somewhat offset by the - 1.15 mill PS2's )

Anyway if SONY knew it would be profitable this quarter i hope they were smart and spent a ton of money on game devlopment and R&D in order to offset any reductions in software sales in Q2 due to no MGS / GTA.